As part of a collaborative project with UNIQLO, my team and I created an immersive, playable game experience that was exhibited in UNIQLO’s flagship store. Our concept won first place and showcased a unique blend of fashion, sustainability, and digital interactivity.

I designed and developed the game environment, which featured scanned versions of custom looks styled by the fashion team—each one sustainably crafted using surplus materials from UNIQLO’s factory. The game included a fully explorable virtual UNIQLO store, which I built to house a behind-the-scenes documentary detailing the creative and production processes behind the project.

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Below is a run-through of the game and also straight ups i took of each garment. This was the first time I had ever attempted game design and we had it all finished within two weeks.